How it started....
You can use a denim jacket with almost every outfit. However, everyone has a denim jacket. How do you stand out in this saturated market? It all started with my wedding. I wanted to give my bridesmaids a special gift, something they would cherish for a lifetime. So, I decided to make them embellished jean jackets based on their personalities. Unlike the cliché jackets with white calligraphy and pearls, I wanted them to have something unique that they could wear beyond just one day. The jackets were a huge hit! My bridesmaids continue to wear them and receive compliments. After seeing their success, I decided to pursue making jackets as a business. I have since created a few for myself and have received requests from others. My niche in this growing industry will be providing elevated jean jackets at an affordable price.
A little about me...
Fashion has always been more than a passion—it’s been my lifeline. Growing up I taught myself to sew and turned hand-me-downs into pieces that truly felt like mine. That early resourcefulness sparked a lifelong love of design and led me to the Fashion Institute of Design & Merchandising, where I earned a degree in Product Design and honed my skills in CAD, sourcing, technical design, and production.
My career kicked off in New York City at Cynthia Rowley, where I quickly rose from intern to full-time designer. I later moved into private label, where I learned to strike the perfect balance between creative vision and cost-effective production. Most recently, I launched and led a new product line that scaled into a $3 million business.
Now, with over a decade of industry experience, I’ve launched my own denim jacket line—built to be bold, unapologetically authentic, and crafted to stand the test of time. Every stitch tells a story—and every piece reflects the journey that brought me here.
